![CHAPTER 7 LANGUAGE AND PERSUASION COPYRIGHT © 2014 PEARSON EDUCATION, INC. ALL RIGHTS RESERVED 1 Prepared by Robert Gass & John Seiter. - ppt download CHAPTER 7 LANGUAGE AND PERSUASION COPYRIGHT © 2014 PEARSON EDUCATION, INC. ALL RIGHTS RESERVED 1 Prepared by Robert Gass & John Seiter. - ppt download](https://images.slideplayer.com/12/3507212/slides/slide_5.jpg)
CHAPTER 7 LANGUAGE AND PERSUASION COPYRIGHT © 2014 PEARSON EDUCATION, INC. ALL RIGHTS RESERVED 1 Prepared by Robert Gass & John Seiter. - ppt download
![Argumentation Argument Types and Fallacies. Richard Weaver's Argument Types Definition – unchanging qualities or essences; platonic ideal – Ex: The nature. - ppt download Argumentation Argument Types and Fallacies. Richard Weaver's Argument Types Definition – unchanging qualities or essences; platonic ideal – Ex: The nature. - ppt download](https://images.slideplayer.com/23/6571117/slides/slide_3.jpg)
Argumentation Argument Types and Fallacies. Richard Weaver's Argument Types Definition – unchanging qualities or essences; platonic ideal – Ex: The nature. - ppt download
![Chapter 2 Verbal Communication. How You Know What Verbal Messages Mean Langue and parole, or formal grammatical structured language versus everyday talk. - ppt download Chapter 2 Verbal Communication. How You Know What Verbal Messages Mean Langue and parole, or formal grammatical structured language versus everyday talk. - ppt download](https://images.slideplayer.com/16/5110620/slides/slide_7.jpg)
Chapter 2 Verbal Communication. How You Know What Verbal Messages Mean Langue and parole, or formal grammatical structured language versus everyday talk. - ppt download
![Style Ways with words. Style IS Substance Many regard style as mere verbal “ornamentation” or “decoration” Arguments come in language and cannot be separated. - ppt download Style Ways with words. Style IS Substance Many regard style as mere verbal “ornamentation” or “decoration” Arguments come in language and cannot be separated. - ppt download](https://images.slideplayer.com/26/8462159/slides/slide_8.jpg)